Shopping in Pigeon Forge, Tennessee: A Shopper’s Paradise in the Smoky Mountains

Discover the best shopping in Pigeon Forge Tennessee from charming boutiques to unique local stores offering everything.

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The Island in Pigeon Forge – Shopping, Dining, and Fun All in One

When it comes to shopping in Pigeon Forge, no place combines style and excitement quite like The Island in Pigeon Forge. This sprawling entertainment complex is packed with unique boutiques, specialty shops, and family attractions — all centered around the stunning Great Smoky Mountain Wheel.

Here, shopping isn’t just an errand — it’s an experience. You can browse over 40 stores, offering everything from clothing and jewelry to home décor and specialty gifts.

Once you’ve worked up an appetite, The Island also has plenty of dining options like Paula Deen’s Family Kitchen and Margaritaville Restaurant, along with live music and nighttime light shows by the dancing fountains.

It’s easy to spend an entire day at The Island — shopping, snacking, and soaking up the vibrant atmosphere.


Tanger Outlets Sevierville – Designer Deals Just Minutes Away

If you’re hunting for bargains, the Tanger Outlets in nearby Sevierville (less than 10 minutes from Pigeon Forge) is a must-visit. This massive outdoor mall is home to over 100 brand-name stores, offering big discounts on top-quality products.

Shoppers will find stores for every taste and budget, including:

  • Nike Factory Store

  • Coach Outlet

  • Michael Kors

  • American Eagle

  • Under Armour

  • Columbia Sportswear

There are also plenty of specialty stores for home décor, accessories, and children’s clothing. And with frequent seasonal sales, you’ll often find even deeper discounts on already low prices.

Tanger Outlets offers great value and variety, making it one of the most popular shopping destinations in the Pigeon Forge area.


The Old Mill Square – Historic Shopping and Southern Charm

Step back in time at The Old Mill Square, one of Pigeon Forge’s most beloved landmarks and shopping destinations. Built around The Old Mill, which dates back to the early 1800s, this charming shopping area combines history, craftsmanship, and local flavor.

You’ll find a collection of locally owned stores, each offering authentic Smoky Mountain products. Some highlights include:

  • The Old Mill General Store – Filled with pancake mixes, jams, jellies, cornmeal, and handmade gifts — many made right at the mill.

  • The Old Mill Pottery House Café & Grille – Enjoy a meal, then shop for locally made pottery and dishware crafted on-site.

  • Pigeon River Pottery – A must-see for handmade ceramic art, dinnerware, and home décor.

  • The Old Mill Candy Kitchen – A delight for anyone with a sweet tooth, featuring hand-pulled taffy, fudge, and chocolate treats.

Shopping at The Old Mill Square feels like a step back into the past, where every product has a story, and every purchase supports local artisans.


The Mountain Mile & Tower Shops – A Modern Shopping Experience

One of the newest additions to the Pigeon Forge shopping scene is The Mountain Mile & Tower Shops. This sleek, open-air retail and entertainment district brings modern shopping to the mountains.

The complex features boutique-style stores, restaurants, and adventure attractions — including the Mountain Monster Ride, a 200-foot thrill experience for the brave-hearted.

After shopping, visitors can enjoy live music, fire pits, and events throughout the year. It’s the perfect place for an evening stroll, a little shopping, and maybe even an adventure.


Pigeon Forge Factory Outlet Mall – Local Deals and Hidden Gems

Known affectionately as “The Red Roof Mall,” the Pigeon Forge Factory Outlet Mall has been a local favorite for decades. While it’s smaller than Tanger Outlets, it offers a more relaxed, laid-back shopping experience — and plenty of deals.

You’ll find stores featuring home goods, clothing, shoes, and specialty items at great prices. Highlights include:

  • The Smoky Mountain Cat House, a whimsical store for cat lovers filled with feline-themed gifts and décor.

  • Christian Book Outlet, perfect for books, Bibles, and inspirational gifts.

  • Handbag Superstore, offering affordable purses, wallets, and travel accessories.

This shopping center is ideal for those who enjoy a quiet, no-pressure shopping experience with great deals and friendly service.


Three Bears General Store – A Classic Smoky Mountain Shopping Stop

No shopping trip to Pigeon Forge is complete without a visit to the Three Bears General Store. This massive 40,000-square-foot shopping wonderland is one of the most iconic stores in the city.

You’ll find everything from Tennessee souvenirs and clothing to handmade crafts, toys, and jewelry. But the real highlight? The live bear habitat, where you can safely view rescued black bears in a natural environment.

Inside, you can also enjoy:

  • A homemade candy shop

  • An ice cream parlor

  • A make-your-own stuffed animal station

  • An Old-Time Photo Studio

The Three Bears General Store is more than just a store — it’s an attraction in itself, perfect for families looking to combine shopping with a fun Smoky Mountain experience.

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